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About us

Who we are


We are a team who believe that beauty begins from the earth, from pure soil that pulses with life.

From here came our message — to reconnect humanity with nature, through products that draw their purity from the roots of the earth and the sincerity of its intentions.

In every product we create, we pour a bit of passion, a drop of respect for Mother Earth, and its magical touch that restores balance to both body and spirit.

We are not just a brand; we are a call to return to the essence, to beauty as it was created: natural, authentic, and vibrant.


ما هي ادواتنا


ليس الكثير, لكنه كبير :

الاعشاب الطبيعة العضوية غير المعدلة وراثيا.

الزيوت القيمة المستخلصة بعناية.

الشغف , الحب , الاتقان.


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PATALAT

فريقنا

Dedicated beauty experts driving our success

Tony Fred

Chief Executive Officer

Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of the software, marketing, and customer experience strategies.

Emily Rose

Chief Beauty Officer

Mich loves taking on challenges. With his multi-year experience as Commercial Director in the software industry, Mich has helped the company to get where it is today. Mich is among the best minds.

Aline Turner

Chief Product Officer

Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ in-house developers and looks after the community of thousands of developers.

Iris Joe

Chief Marketing Officer

With her extensive knowledge of the cosmetics industry, our expert makeup artist, Lily, helps us curate the best products for our customers. She is dedicated to providing exceptional service and ensuring that our customers leave feeling confident and beautiful.